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Saturday, July 25: Mississippi Mud

THIRTY PAIRS of SHORTS

by John M. Floyd

A couple weeks ago, my friend Leigh Lundin (who’s been appointed head fred[1] of our Criminal Brief band while JLW is globetrotting) suggested I do a column about my own two collections of short mystery fiction. At first I was reluctant, since that sounds a lot like BSP, or blatant self-promotion. (And believe me, there’s not a lot of difference between BSP and BS.) On the other hand, my own writing is at least a subject that I understand, and finding one of those is sometimes no small task.

So be forewarned: What follows is a personal account of my first experience in the world of book publishing. Was it a result, one might ask, of my dedication and perseverance and talent? Afraid not. It was blind luck.

BackstoryJoe Lee

For fifteen years now, I’ve had some success at submitting short fiction and humor pieces to magazines. Because of that, a few of my published stories happened to catch the attention of Joe Lee, the owner and manager of Dogwood Press, a small but traditional publisher located here in Mississippi. He and I wound up meeting several times for lunch, and eventually struck a deal, back in April 2006, whereby his press would publish a hardcover collection of my mystery/suspense stories. We decided to call the collection Rainbow’s End, which is the title of one of the stories included, and because we wanted to make extra sure no one mistook it for a novel we expanded the title to Rainbow’s End and Other Stories. Which was, we thought, not only clear but accurate, and besides, I was at the time reading a book by Maurice Walsh called The Quiet Man and Other Stories. Monkey see, monkey do.

Some Assembly Required

Rainbow's EndAt first the project sounded simple. Pick thirty short stories that I really like, all of which had been previously published in some well-known markets. As things turned out, it was a bit more difficult than that. I discovered that stories written to be read one at a time sometimes don’t fit well alongside other stories that were written to be read one at a time. For example, I realized that I seem to have certain favorite phrases that I use a lot, phrases that might occur only once per story, but when those stories are lumped together in a book those phrases can be not only distracting but downright irritating. Also, I tended to use some names more than others. Jack, for instance, and (for some reason) Eddie, Lucy, Charlie, etc. You don’t need characters with the same first name appearing in several stories in a row.

Also, since almost all these stories involve crimes, we didn’t want to have an overabundance of certain kinds of crime, like burglary or arson or blackmail — or at least didn’t want them to appear in back-to-back stories. And there were other considerations, like grouping stories such that there was a balance of lightheared vs. serious, domestic settings vs. foreign, heroes vs. heroines, first-person vs. third-person POV, etc.

Off and Running

The only good thing about these hurdles was that even though jumping them was tiring, it was fun. And we finally slogged across the finish line. In October 2006 the book was released, with a “kickoff” signing at Jackson’s Lemuria Bookstore, one of the best independents in the country. (Lemuria’s the store that gave Grisham his start, but don’t worry, comparisons between me and JG end there.)

MidnightThrough later sales and many later signings at chain and indie bookstores here in the Southeast, Rainbow’s End continued to make a good showing, and because of that, a second collection of my short fiction – Midnight – was released by Dogwood in October 2008. The book’s title was once again taken from one of the stories included, and it too contains thirty different tales, all of them part of the mystery/suspense genre. Looking back, I think there are only two stories out of the total of sixty that don’t deal specifically with a crime, and even those two are based on deceit and deception, so they manage to fit the bill. A third collection of my stories is in the planning stages, and it will be titled Clockwork.

Pluses and Minuses

There are, of course, advantages and disadvantages in dealing with small presses. The downside is that they cannot usually offer an author much national exposure. My Amazon Shorts have helped there, as have my stories in markets like AHMM and The Strand, and also the fact that writer friends like Steve Hamilton, Carolyn Haines, Doug Preston, and Nevada Barr were kind enough to read pre-pub copies of the manuscripts and furnish cover blurbs. But there’s still little chance of having your creations appear in stores in New England or the Pacific Northwest if your publisher is small and located in the South.

Small presses do, however, provide some advantages: (1) They are more apt to handle (if they’re well connected) the scheduling of regional bookstore signings and library events and get you into newspapers and on TV; (2) you’ll probably have better access to (and understanding of) your sales figures and royalty payments; and (3) you might be allowed input on things like cover design, layout, jacket copy, etc.

Small, Medium, or Large?

My advice would be — especially if you’re marketing a novel– to try the big agents and big publishers first. That’s the route to fame and fortune. If that fails, look to smaller presses or, as a last resort, publishing your book yourself. My personal view is that I don’t think my short fiction collection would have been marketable to large publishing houses because I didn’t have previous novel sales, and I also didn’t want to go the self-pub route– so for me this worked out well, and I have no regrets. Above all, you should avoid dealing with a publisher that asks for any money from the author.

Encouraging Words

One lesson I’ve learned from all this – signings, panels, readings, library programs, etc. – is that collections of short mystery fiction do indeed have an audience, these days. Readers still like short stories, and they seem to especially like mystery shorts.

So my advice is, keep writing. If your stories are good they’ll find a home.

But a little luck doesn’t hurt …


[1] The rumor that ‘fred’ stands for @#$%&* frickin’ editor is spurious and odious and possibly untrue. -Ed.

Posted in Mississippi Mud on July 24th, 2009
RSS 2.0 Both comments and pings are currently closed.

11 comments

  1. July 25th, 2009 at 4:52 am, John Floyd Says:

    Sorry, folks, I apparently never learned to spell “traditional.” I’m sure the next time I see Joe Lee he’ll ask me what a small but tradional publisher is.

    As for your being the head fred, Leigh, you’re doing a bangup job–keep up the good work.

  2. July 25th, 2009 at 6:27 am, Velma Says:

    Boys! I’d have typed it up if you’d given my nails a chance to dry. Besides, I’m too busy ordering your book.

  3. July 25th, 2009 at 1:07 pm, Dick Stodghill Says:

    John, you say, “I tended to use some names more than others. Jack, for instance, and (for some reason) Eddie, Lucy, Charlie, etc.”

    This time I’ve gone you one better. For 21 years I’ve been writing about a character named Jack Eddy. You’ve got the edge, though, on Lucy and Charlie.

  4. July 25th, 2009 at 1:23 pm, Linus Says:

    Me and Schroeder feel left out, but 600 pages of stories… that’s only Peanuts.

  5. July 25th, 2009 at 2:03 pm, Leigh Says:

    I found Amazon quotes wonderful:

    “If John Floyd were dead he would be known as one of the preeminent short story writers of the 21st century. Fortunately for us, he’s alive and his mind is full of stories.” –Nevada Barr, author of Winter Study

    “Midnight is a haunting collection of stories, each one with a surprise trick of light, a glittering twist, at the end.” –Douglas Preston, author of The Monster of Florence and Blasphemy

    “The one thing these stories all have in common is a perfect storyteller’s touch.” –Steve Hamilton, author of Night Work and the Alex McKnight mysteries

    “Saying Floyd writes entertaining mysteries is like calling Tiger Woods a good golfer. The words don’t do their talents justice.” — The Northside Sun (Jackson, Mississippi)

  6. July 25th, 2009 at 2:10 pm, John Floyd Says:

    Many thanks for catching and fixing my typing (and proofreading) error, Leigh.

    Dick, I heard someplace that the name Jack appears more often than any other, in fiction — and he’s often the hero: Jack Ryan, Jack Foley, Jack Shephard, Jack Sparrow, etc. I suppose it sounds strong and dashing and maybe a little reckless, who knows. (Not to mention nimble and quick.)

  7. July 25th, 2009 at 3:33 pm, Rob Lopresti Says:

    Interesting column, John.

    A songwriter named Larry Penn wrote a song about the End of Train Device, a machine that has replaced cabooses on American trains. He asys the engineers, who don’t like the machine much, call it FRED, which stands for Rear End Device…

  8. July 25th, 2009 at 4:50 pm, John Floyd Says:

    Rob, I guess that’d be a tail fred rather than a head fred. And if they’re not popular, I can imagine what the f probably stands for, in the acronym.

    On the other subject, do YOU find that there are certain names and phrases that you often include in your stories, almost without being aware of it? It was a little spooky to me to discover that, when I started lining up those stories of my own and reading them one after the other. I guess all writers have quirks.

  9. July 26th, 2009 at 12:49 am, Jeff Baker Says:

    John, thanks! Any self-promotion you do here is fine with me (especially considering the quality of the product!)

  10. July 26th, 2009 at 1:31 am, Kevin Tipple Says:

    And the really cool thing is you had enough shorts for two different books. A total of 60 published (and counting) is a pretty good deal.

  11. July 27th, 2009 at 10:26 pm, Pete Mesling Says:

    John, fun article. And believe me, your diligence in how you juxtaposed the stories has paid off. It’s actually something I’ve thought about as I’ve read your collections.

    I can’t wait for Clockwork! Great news.

« Friday, July 24: Bandersnatches Sunday, July 26: The A.D.D. Detective »

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